It’s been quite a year at TrackMaven. We now have hundreds of the world’s leading brands as customers, have moved offices, raised a Series A financing, tripled the size of the team, and launched lots of new features. Adding to a whirlwind year, today we’re announcing our $14M Series B financing. The equity and debt Read more …
As a marketing analytics company, we know one thing is clear: the digital marketing universe has exploded at an unprecedented rate — and whether you like it or not, it shows no signs of slowing down in the years ahead. Great content fuels every successful marketing organization. And while most marketers have embraced content marketing, simply Read more …
There’s no denying that in marketers’ minds, not all digital channels are created equal. Facebook, Twitter, LinkedIn — these are the Titans of Social But we aren’t here to talk about the Titans. We’re here to talk about Google+ and Tumblr. Why? Because despite being dismissed as second-class social networks, industry leaders and ambitious upstarts alike Read more …
The streets of Cleveland are once again running orange thanks to the influx of 2,500 content marketers from across the nation (and the globe) for Content Marketing World 2014. Headlining the agenda this year is a veritable who’s-who of content creators and marketing strategists. And — as marketers are wont to do — many of Read more …
We’re thrilled to welcome Ben Foster to the TrackMaven Board of Advisors! Ben is passionate about building great products that exceed expectations. Throughout his 15+ years of Product Management experience he has been a part of major product-driven success stories, including eBay and Opower. This week, Ben stopped by the TrackMaven HQ for a “Lunch & Learn” Read more …