Kara is all about content creation and the strategies that drive it. She develops the what, when and why of TrackMaven’s content marketing — keeping the brand approachable and actionable all the while.

How she helps TrackMaven customers

To paraphrase Woody Allen, the universe is expanding — and that couldn’t be more true in the world of content marketing. Kara spreads the TrackMaven mission to make proactive, analytics-driven marketing more intuitive and accessible. She melds research with creativity to generate fresh ideas for content that makes marketers’ lives easier and helps them innovate in their own marketing practices.